The therapeutic use of colds has centuries-old origins, but recent innovations and celebrity endorsements have brought this cooling practice into the spotlight. From the invigorating rush of jumping into cold water to the soothing feel of chilled facial rollers, the range of treatments is wide and interesting.
This resurgence in popularity is thanks to high-profile supporters such as Jennifer Aniston, Daniel Craig, Alicia Keys, Jessica Alba, and Demi Moore, who share their positive experiences and the benefits they have clearly noticed. He speaks out loud about it.
But can a cold soak or an ice-cold facial really change your skin and health, or are there limits to its benefits? With the wide range of cold-based beauty treatments available, from high-end skin care lines to DIY icing techniques, navigating this trend can be a challenge.
When our bodies are exposed to cold, a physiological response occurs. “First, exposure to cold causes vasoconstriction, a reflex that causes blood vessels to constrict in order to retain heat and maintain core body temperature,” says Keiko Negishi, esthetician and skin therapist at FILD Studio. Masu. “This effect is especially noticeable on the skin and extremities, where they can feel numb or have a decreased sense of sensation as blood flow is redirected to protect vital organs.”
This sudden change often causes a sensation of tightness in the skin and can minimize blood flow to the affected area, reducing inflammation and swelling.
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Over the past decade, various methods have championed the use of cold for health, but the Wim Hof Method stands out as the definitive leader. Founded by Wim Hof, also known as “The Iceman,” this method combines deliberate cold exposure with specific breathing techniques and meditation. Its core belief is that by regularly and consciously dealing with the cold, you can significantly improve your health, vitality, and wellness, including improved immune function, increased energy, better stress management, increased endurance, and more. It is said to bring the benefits of Hof's method has not only intrigued the wellness community, but has also attracted scientific interest, and some of its impressive claims are beginning to be tested.
From the thrilling adventures of cryotherapy chambers to ice facials, there's a lot to love about cold therapy. Experts stress that a cold plunge in ice-cold water instantly awakens the senses and has significant health benefits.
“Cold shock increases circulation, helps warm the body, and improves blood flow and the supply of nutrients to the skin,” says Negishi. This increased circulation is essential for achieving healthier, glowing skin by flushing out toxins and reducing inflammation.
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Moving from complete immersion to targeted application of cold air in beauty treatments, ice facials are emerging as a less intense but still effective option. Whether simply using ice or special cryotherapy tools, these treatments soothe the skin, reduce inflammation as the cold temperatures cause blood vessels to constrict, and soothe redness and swelling instantly. Lift up. Perfect for recovering from a swollen face or a sleepless night.
Several products have recently gained attention, offering a variety of benefits from cooling and de-bloating to revitalizing and firming. A good example is his Cryo De-puffing product line from 111Skin. It's a favorite among users who want to take advantage of medically used cryotherapy techniques to refresh their skin and reduce puffiness.
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Charlotte Tilbury's Cryo Mask and Anne Semonin's Express Radiance Ice Cubes are also notable mentions of the cold beauty trend. Cryomasks are rich in firming ingredients, and if kept cold, they will instantly lift when applied. Express Radiance Ice Cubes, on the other hand, are designed to be frozen before use and blend the benefits of cryotherapy with a powerful serum, a powerful blend of active ingredients that tightens and de-puffs the skin when applied cold. Serve the mixture.
Offering similar benefits, Cold Stick offers a portable solution to refresh and hydrate your skin on the go, while also containing soothing ingredients designed to be applied directly from the fridge to cool and soothe skin. injected to reduce swelling, especially around the eyes. But there are also tools designed to provide the benefits of professional cryotherapy treatments in the comfort of your own home, such as ice facial rollers and cryotherapy gloves that stimulate blood flow, unclog pores, and increase the absorption of skin care products. There is a wide range. . “Refrigerating beauty tools like jade rollers, kasha stones, and sheet masks before use is also an easy and effective way to enhance their soothing and de-bloating effects,” Negishi suggests.
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As cold beauty treatments grow in popularity, it is essential to clear up some misconceptions. For example, the idea that cold water can permanently change pore size is a misconception. “It doesn't open or close your pores. Cold water can temporarily tighten your skin and make your pores look smaller, but this effect is temporary,” explains Negishi. Cold water refreshes and revitalizes your skin, while warm water is better at dissolving oil and provides more effective cleansing. “However, neither temperature changes the structural aspects of the pore,” she added.
The line between beneficial and potentially harmful cooling treatments can be thin. For people with sensitive skin or conditions like rosacea, extreme cold can worsen redness and inflammation, counteracting the desired soothing effect. Similarly, overuse of strong cooling treatments can cause capillary damage over time, especially if the skin is not gradually used to the cold or if the application is too harsh. Ultimately, incorporating cold treatments into your skin care routine requires a balance of scientific insight, personal experience, and expert guidance to ensure safety and effectiveness.