Lawmakers have proposed legislation to protect musicians and celebrities from AI deepfakes.
The move by the government comes after artificial intelligence was increasingly used to disguise people's images and voices without their consent or knowledge in the public eye.
A range of British artists, including Jess Glynne, Mumford & Sons, Sam Smith, Robert Smith and Zayn Malik, also wrote an open letter last month calling on the government to strengthen broader protections for the technology. This also takes into account the fact that the
The All-Party Parliamentary Alliance for Music has called on the UK government to regulate the use of AI in music through legislation and enforce “specified moral rights to protect creators and artists from abuse and false endorsements”.
The push comes through a report shared earlier today (1 May), which explores how legislation should protect celebrities from the risk of AI becoming “disruptive to the lives of creators”. was emphasized.
As highlighted in bbc newsLabor MP Kevin Brennan, chair of the cross-party group, said politicians “must confront the risks that the unfettered development of AI could pose to British musicians and the music business.” can be a wonderful servant, but a terrible master.” ”
The MPs also referred to a new law passed in the US, the Elvis Act, which bans the use of AI to imitate an artist's voice without the artist's permission, arguing that the UK: [should] Keep abreast of international competitors. ”
At the time of writing, the UK has regulations in place to prevent misrepresenting others when offering goods and services, but the All-Party Parliamentary Group on Music has determined how much protection there is when it comes to AI technology and deepfakes. We discussed whether we could provide this.
In response to the issues raised, a government spokesperson said (via BBC): “We are committed to helping artists and the creative industries collaborate with the AI sector to take advantage of the opportunities this technology offers and ensure that our music continues to be enjoyed around the world.” .
“Trust and transparency are essential to this shared approach. We are working closely with our stakeholders and will provide further updates soon.”
Last month, it was reported that creating sexually explicit “deepfake” images will become a criminal offense in England and Wales. This comes after more and more people in recent years have forced celebrities' faces into pornographic films and images, as happened with Taylor Swift earlier this year.
As this trend gains momentum, regulatory efforts continue, with the government enacting new laws that impose criminal records and unlimited fines on those who take explicit images of adults without their consent. It was confirmed. The Ministry of Justice said this applies regardless of whether the image's creator intended it to be shared.
In response to MPs' calls for law reform, the Music Producers Council issued the following statement:
“I would like to thank the APPG for this report, which provides a useful framework for governments. AI presents opportunities for the music industry, but only if the rights of music producers are protected. Both companies and rights holders need to ensure that music creators' consent is obtained and fairly compensated before their work is used in AI.
The UK's efforts to regulate AI come just hours after singer-songwriter FKA Twigs testified before the Senate Judiciary and Intellectual Property Subcommittee in Washington, DC.
This is in relation to the Anti-Fake Act, which is designed to protect public figures from the unauthorized use of their names, images and likenesses by AI, and revealed that she had developed a deepfake version of herself. did. , especially to interact with fans online.
“Last year, I developed a deepfake version of myself that was not only trained in my personality, but could speak many languages using my exact tone of voice,” she testified. I am writing inside. When under the control of an artist, it can be an extremely valuable tool, both artistically and commercially. ”
“The essence of our existence at the most human level can be violated by abusing AI to create digital facsimiles that pretend to be us and our work. It’s inherently wrong,” she added.
“It is therefore vital that we, as an industry and as legislators, work together to ensure that we do all we can to protect our creative and intellectual rights and the foundations of our very existence. is.”
CHVRCHES singer Lauren Mayberry was among the various artists calling for stronger regulation of the use of artificial intelligence, speaking about the impact the use of deepfakes has on artists.
“I remember finding out that my deepfake porn existed and how horrifying and violating it felt,” she told Emily Atack as part of a documentary last February, explaining the abuse she received. I shared just a few images of the DM.
“Now I just walk through my daily life, doing normal things while floating in the background. Perhaps out of some kind of jaded self-preservation, I become so insensitive to things I shouldn't be doing. That’s crazy.”