South Korea's super-rich Offering a golden ticket into the lavish world of Seoul's top 1% who have made Seoul their second home due to their love for Korean culture, the character teaser introduces viewers to the five ultra-rich who will star in the reality series and lead lavish lifestyles that will wow everyone.
First up is Yoo Hee-ra, Korea's only client ambassador for a luxury brand. With 100 square meters dedicated to her wardrobe, she shares her fashion philosophy with endearing honesty. Next up is Noor Naem, a super influencer whose love for bags and infectious energy has earned her over 50 million followers. Kim Anna, a Pakistani aristocrat, shares her life story that never fails to amaze hosts Jo Se-ho, BamBam and Mimi.
Adding a touch of humor to the lavish lifestyle are outspoken Singaporean businessman David Yong and romantic Teodoro Marani, who left his family's luxury brand business to move to South Korea. On Blind Date in Korea, the hosts alternate between laughing and sympathizing as the contrasting characters of the former as a clueless man and the latter as a born flirt leave viewers dying to know how these wealthy men fare on the dating scene.
South Korea's super-rich This work is not just about luxury, it portrays the everyday lives of these elites, their passions and why they chose Korea as their second home, highlighting their deep appreciation for Seoul.
The production team spoke at length about the casting process, saying that it was the most time-consuming and challenging part of developing the reality show. “Each cast member has a unique story to tell. For example, David Yeung impressed us with his journey of giving up his billionaire status to invest in K-pop, all while remaining down-to-earth and charming.” They reveal. “Yoo Hee-ra's determination to forge her own path is truly inspiring; then there's Tae-oh, who chooses to live in Korea despite having a stable future in his home country; Anna, a workaholic who treasures her Korean identity despite coming from a foreign aristocratic family; and of course Noor Naem, the self-made queen of the Arabian beauty industry. We believe this series will captivate viewers by showcasing the lives of these ultra-rich beyond their glamorous appearances.”
South Korea's super-rich The director is Yoo Eun-hyuk, who has worked on numerous hit variety shows. Know your siblingsand Park Hae-sung.
A look into the lavish lifestyles of Seoul's top 1% South Korea's super-rich It premieres on May 7th exclusively on Netflix.
