The program rustling is a familiar sound at Broadway shows. Audiences are excited to read biographies of cast members and learn about their past performances and accomplishments. These paragraphs are usually littered with impressive resumes, but sometimes the most read resumes can look a little different than the other paragraphs.
As I sat in the audience, engrossed in my program, I saw the hands in the row in front of me raised high in the air. “Will Daniel Radcliffe be at the stage entrance?” they asked. Everyone in the surrounding line turned around, expecting an answer from the usher. They went on to explain that they cannot guarantee that performers, let alone specific members, will exit the theater through the stage door after a performance. At this explanation, all Harry Potter fans present looked disappointed.
Radcliffe is currently starring in Broadway's Merrily We Roll Along, and while the role has garnered a lot of media attention, it's not all good. Variety wrote, “He's fun and has some bright moments, but he doesn't have the stage presence of veteran Broadway actors Groff or Mendes.” Although Radcliffe has appeared in Broadway shows before, he does not have the traditional in-depth training or long theatrical history of his co-stars. The review also said, “The dissonance is not helped by the fact that Gilmore is dressed like Harry Potter in an argyle sweater vest, high-top Converse sneakers, and oversized glasses.” . It's distracting, and makes you wonder if Radcliffe is the presence that would otherwise draw Broadway audiences to the musical itself, which is genuine art rather than commerce. ”
Originally created by Stephen Sondheim, “Merrily We Roll Along” lasted only 16 official shows on Broadway before closing in 1981. Written in reverse chronological order, the show isn't particularly easy to follow and features a complex villain. “Art made for money.” This show was not written to keep viewers comfortable. That's because it emphasizes the idea that every choice you make has long-term effects that are outside of your control. The beginning of the story is not shown until the end, leaving the audience in a state of confusion for two hours and 45 minutes. The performance was mesmerizing and definitely restored its place to Broadway theater. However, many audience members seemed even more captivated by Radcliffe's performance after the show, and auctioned off props used during the performance to benefit the charity Broadway Cares/Equity Fights AIDS. As they left the theater, some said it was “the best part of the show” and many took out their phones to record the experience. The prop was a piece of paper found in a typewriter, which ultimately sold for $5,500. Unsurprisingly, theaters have been packed since reopening in October 2023. “Merrily We Roll Along” has been extended to close in July 2024, instead of his previous March closing date.
Radcliffe isn't the only celebrity currently gracing the Broadway stage. “The Flash” star Grant Gustin recently made his first appearance on the newly opened show “Water for Elephants.” The musical is based on a novel published in 2006 and his 2011 film, and is cast by his artists, who have previously appeared on stage with companies such as Cirque du Soleil. I am appearing as. Before becoming a television star, Gustin appeared in other theater productions, including the national tour of “West Side Story.”
Celebrities like Gustin are the best-case scenario for Broadway shows because they have both a proven stage track record and the name recognition that draws audiences from far and wide for their work on screen. However, this isn't always the case for celebrities like Colleen Ballinger, who starred in “Waitress,'' making her Broadway debut after achieving fame. These performances are typically much shorter than those of seasoned professionals like Gustin and Radcliffe, and as of this article they are scheduled to stay at their respective shows for the duration.
Another example of these short-term celebrity appearances that received a lot of media attention was the addition of Jordan Fisher and Laura Tung to the cast of “Hadestown.” The show was Tung's Broadway debut, and in her interview with The Broadway Show, she said: I don't want to spoil anything for anyone. '' Mr. Fisher, who has appeared in several Broadway productions in the past, echoed Mr. Tan's comments. He explained that he, like her, came to Broadway and said he was happy to see the event for the first time in almost a decade. Tung was on Broadway for less than two months, starting in February 2023 and replacing her by mid-March. Fisher started at the same time, but took a short break for most of April, extending her term until September 15, 2024.
The same idea of short-lived celebrity performances can be seen around the world, with international celebrities like Joe Sugg appearing in musicals on world stages. Sugg was cast in “Waitress” in London's West End and held the role for just over a month in the fall of 2019. Fans came from far and wide to see his performance.
A San Jose State University thesis by Douglas Santana says, “This new trend of hiring performers for the financial benefit that their name and image may bring to a production, rather than for their theatrical talent, is an “It shows a new and different focus for the show.” In the 21st century. ” The trends being discussed are said to be challenging the “authentic theatrical experience,” but on the contrary, they are challenging both the opening and maintenance of new and long-running shows in order to satisfy both audiences and spectators. and could have a positive impact on the theater industry's finances. performance income.
While there's a lot of debate about how much the show itself benefits from the appearances of these stars, no one seems to question how they themselves are affected financially. In an article for Variety, Robert Hofler said: “There's a misconception that many Hollywood stars switch mediums and take roles in Broadway plays and get paid more than regular stars.” Although they were each paid $100,000 a week for their roles, the truth is that most stars end up taking a pay cut, at least when compared to the amount of money they make in film and television.'' , indicating that many of these performers are actively choosing Broadway opportunities, prioritizing them over their personal bank account balances. Will this sacrifice entitle them to starring roles without spending time in the legion?
Many people often discuss the impact these stars have on ticket sales for Broadway shows. Is it okay if most of the seats are filled with people who are there to support their favorite celebrities? In an article published by NYU News, Sarah Nichols writes, “Audiences who go to see a celebrity on Broadway cheer at the mere appearance of an actor, automatically making the show a show about the star rather than the play itself.'' They're glorifying the fame and the actor's previous accomplishments, not the performance in the moment.'' This statement was proven true on March 29, when Radcliffe appeared on stage. When he went up, the theater was filled with loud cheers. Does your experience as a viewer suffer if the people around you don't really care about what's on the show?
“Overall, stunt casting has proven to be a risky money-making tactic, with some celebrities receiving better reviews than others,” Faith Macciorek wrote in the paper's conclusion. . But in general, there are more stars who are doing well on Broadway than stars who are underperforming at the box office.'' This statement is not appreciated by many Broadway buffs. However, this shows that it has not had a negative impact on the industry as a whole. Many people work on Broadway, not just those who stand on stage. Is it worth it if one person loses the chance to land a role with a popular celebrity while hundreds of others receive increased job security for a period of time? Does it compromise its integrity or help the theater industry continue successfully in an ever-challenging economy?
“Theater has been said to be 'dying' since time immemorial…but theater will never die, because it is the ultimate art form,” former Playbill editor-in-chief Blake Ross said in a telephone interview. , because it's the ultimate live experience.” This idea is proven true every day as audiences rise to their feet to applaud and cheer after live performances around the world. Celebrities have been used to gain an audience, but the reality is that there is an audience to be gained. Although not loved by everyone, theater has thrived and will continue to thrive because of this casting format.